Responsibilities

Create campaigns through all available digital marketing channels.

Analyse and review performance data to develop insights in campaign reporting;

Work with design and development teams to optimise conversion funnels;

Develop and execute strategic A/B testing framework and continually evaluate, research and test new opportunities;

Primary resource for analytics including web, social, email, and cross-platform reporting;

Establish KPI's and related metrics, analyse website key performance metrics and competitive trending.

Requirements

5+ years of professional experience in performance marketing (Adwords, Analytics, Facebook Ads, Email Marketing, etc.);

Proven related work experience in the Brazilian & Portuguese market (eliminatory factor)

Expert level on metrics measurement and funnel optimisation, including Google Analytics and Tags Manager;

Advanced experience in search engine optimisation & marketing (SEO / SEM);

Proven track record of leveraging data for business decision making;

Fluent in English & Portuguese with the ability to formulate high-level editorial content, ad copy and creative writing;

Strong numerical and analytical skills, yet creative and inventive personality;